
I build your website with strategy so it can do things for you like:
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Make your business known
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Offer a solution that your customer is looking for
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​​​Capture your customer's attention and keep them on your website
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Build trust with a website that aligns with your brand
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Move people toward the action you want them to take
Customized website design for small service-based businesses.
Your business needs to be known. Potential customers are waiting to learn how you solve their problems. Let's get your message out and your design dialed in.
​Consultants
As a consultant, your website is your digital handshake—it shows potential clients your expertise, builds credibility, and makes it easy for them to trust and contact you. Showcase your services, share client success stories, and prove you know your stuff—24/7, even while you're working with someone else.
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Business Consultant
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Marketing Consultant
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IT Consultant
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HR Consultant
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Financial Consultant
Coaches
A coach needs a website to showcase their approach, experience, and results so potential clients can quickly understand how they help. It builds trust, makes it easy to book sessions, and helps them reach more people beyond word of mouth.
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Life Coaches
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Business Coaches
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Health & Wellness Coaches
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Career Coach
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Mindset Coach
Professional Services
Professional service businesses need a website to establish credibility and make it easy for clients to learn about their expertise, services, and how to get in touch. It acts as a 24/7 marketing tool that helps attract new clients and sets them apart from competitors.
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Legal Services
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Accounting Services
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Architecture & Design Services
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Engineering Services
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Consulting Services
Home Services
Home service businesses need a website because it helps turn casual searchers into booked clients by showing the value and quality of their work. With clear service info, real customer reviews, and proof of results, a website builds trust and drives more inquiries—even when you're off the clock.
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Landscaping & Outdoor Services
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HVAC / Plumbing Services
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Cleaning Services
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Electrical Services
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Interior Design Services
Health & Wellness
A health & wellness business needs a website to connect with people who are actively searching for support, guidance, and real change in their lives. Your website shows them they’re in the right place—offering a calm, trustworthy space to learn about your services, feel encouraged, and take the first step toward feeling better.
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Therapists & Counselors
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Chiropractors & Holistic Providers
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Yoga & Fitness Studio
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Nutritionist or Dietician
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Massage Therapists
Creators / Educators
Creators and educators need a website to share their work, knowledge, and passion in a way that truly connects with the people they’re here to help or inspire. It gives your audience a clear, welcoming place to explore your offerings, learn from you, and take that next step—whether it’s buying a product, joining a course, or simply following your journey.
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Course Creators
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Content Creators
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Artists & Makers
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Tutors / Education Consultants
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Workshop Leaders or Speakers
Here's how my design process works.

Discover
Let's discover what you need and develop a clear strategy. You gather the materials using my Preparation Guide and I'll get to work!

Design
You'll receive thoughtful website and graphic design ideas, excellent communication with updates on progress for you to review and tweak.

Deliver
You can launch your brand new website with pride driving customers and sales through the door. I'll deliver on making sure you're comfortable.
Strategic WIX websites for
small service-based businesses.
Designing a website seems easy until it's not. I design websites that are approachable, strategic and professional reflecting the true nature of your business with the goal of driving sales.

Starter Website Package
This package is perfect for you if you’re just getting started or need a simple online presence. Think of it as your digital home base — clear, professional, and created to grow with you. We’ll focus on the essentials: a clean layout, core pages, and a design that reflects your brand from the start.

Growth Website Package
​This package is perfect for you if you’ve outgrown a basic site set-up and are ready to level up your content echoing the next-level value you're currently providing. I'll craft a custom site with multiple core pages, light integration, and visuals that align with your growing brand. Perfect for your business on the rise.

Premium Website Package
This package is perfect for you if you need a full-scale website that does the heavy lifting. I'll create a strategic, multi-page site with advanced features to reflect your blossomed business. With this collaborative build, you'll get more depth, more function, and all the polish your business deserves.

VIP Website
Package
This package is perfect for you if you’re in need of a new website or overhaul yesterday. During this 6-hour intensive, we’ll chip away at as much as we can before the day is over. It's a highly-focused experience, where we'll roll up our sleeves and tackle the most pressing issues facing your website.
FREQUENTLY ASKED QUESTIONS
I want you to make a confident decision — I’ll answer these before you have to ask.
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Do maintenance services and add-ons roll over if they aren't used in a month?Services are tailored to each billing cycle's specific needs and do not roll over. However, I can adjust your maintenance plan over time as needed to ensure you're getting the most value and that what you're getting makes sense for your budget and goals.
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Can I cancel my plan if I don't use it?Absolutely! There are no contracts, so you can cancel at any time. You can cancel by emailing me at melanie@rooteddeepcreative.com.
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Can I customize my maintenance package and add add-ons?Absolutely! If you like a specific package, but want to add or swap some different add-ons to your quote, you can! I offer flexible add-on options so you can choose exactly what your website needs. Start here and I'll be in contact.
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Can I sign up for your maintenance plan if you didn't build my website?If your website is designed on WIX or Squarespace, I'd be open to working with you on website maintenance, even if I didn't originally design your website, but under a few conditions... It must be designed by a professional designer, and not DIYed. The reason being, if your site is DIYed and it's been piecemealed together over the years, chances are your site might need a total overhaul before working with you on improving your online presence. If that's the case, and you do still want to work together on website maintenance, I'm all for it, but I would require that you book a VIP Day together, first, in order to give your site a "face-lift" so we can then maintain that strong online presence we created together. I can go over this more, and address any questions you might have on our initial call together!.
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What is included in the monthly site health check?The monthly site health check is like a wellness checkup for your website. I review key areas like site speed, mobile responsiveness, accessibility, SEO performance, and user experience (UX/UI). This ensures your site is running smoothly and optimized for both visitors and search engines.
-
How do you handle larger updates outside the scope of the maintenance plan?If something you need is outside the scope of my maintenance plan, like adding a new page, I'll provide a quote for a work session. Let me know what you need here and I'll be in touch.
-
How can I get started with your website maintenance plan?Let's chat! I'd love to hop on a free, no obligation, 30-minute discovery call with you so we can talk about your maintenance needs, what you're looking for as far as maintaining your online presence, and we'll talk about which plan might work best for your goals and your budget. Fill out this form and I'll be in touch.
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How long does it take?Being hands-on with my client's website, means that you get my design and process. That said, I work as efficiently as possible to get your website up and running. Typically my timelines are as follows: Starter Website Package = ~2 weeks Growth Website Package = ~4 weeks Premium Website Package = ~6 weeks
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Do you offer retainers?Yes, a monthly maintenance plan is available. See the details here.
-
How collaborative is your process?The design process is typically hands off for the client. Their involvement will be answering the questionnaire, submitting their content to me and then waiting to review their site. The edits week is more collaborative because it requires the client to set aside time to review the site and request any edits they may want me to make.
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How do payments work?I try to keep payment plans as simple as possible for you. For Starter Website Packages: 50% deposit to secure your design dates 50% upon project completion For Growth and Premium Website Packages: 50% deposit to secure your design dates 25% halfway through the project 25% upon project completion
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Can I add a shop to my website?Yes! WIX includes e-commerce capabilities.
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What hosting platform do you use?I specialize in WIX website design. A few reasons I really like this platform: Perfect for small businesses Easily add collaborators/transfer ownership Offers powerful marketing tools and analytics in one place. Supports your SEO and technical details Simple enough to make quick edits, strong enough to make coding customizations when you need them That said, I'm working on specializing in Squarespace as well. If you have interest in building a Squarespace website, just let me know. I'll have a discounted rate for you as I learn the ropes of the platform.
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Is WIX good with SEO?Yes! Here’s a little glimpse into how SEO works on Wix.
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Will I have ownership over the site?Totally. Upon completion and final payment I will transfer full ownership of your website to you. You may choose to keep me on as a collaborator in case you need extra support at any time.
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Do I need to purchase anything additional?Yes. In order to use WIX, you’ll need to purchase the website package you require. The good news is that you don't need purchase anything until your website is ready to launch!
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Got another question?Happy to answer - shoot me an email at melanie@rooteddeepcreative.com.
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Do you work with international clients?Absolutely! I can easily communicate over video-conference like Zoom or Google Meet and manage the content through Google Drive.
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What size companies do you work with?Small to medium-sized service businesses are my forte, including non-profits.
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What is your refund policy?Because of the digital nature of my services, a return or refund is not possible.
-
I like your designs. Can you design using something other than WIX?Yes! I'm working at becoming proficient at Squarespace as well. If you'd be open to having me design your new website using Squarespace, I have a special discount for you as I learn the ropes becoming competent at using the Squarespace builder. I've also used other builders, such as Wordpress Divi Themes.
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Timeline: 2 weeks
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How Do I Get Started?Fill out an application using the button below. You’ll receive a link to book a Discovery Call where we’ll talk about all your project details. If we’re a good fit, you’ll receive a proposal, client agreement and 50% invoice to save your design dates.
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What You'll Receive:1-3 pages Unlimited revisions Custom, template-free design Mobile-friendly Build in WIX Basic SEO setup Contact form Social media integration Market research 1-hour strategy kickoff call Sourced stock photography Brand-aligned styling 1 week of post-launch support One 1-on-1 personalized training on our launch call
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How Do I Get Started?Fill out an application using the button below. You’ll receive a link to book a Discovery Call where we’ll talk about all your project details. If we’re a good fit, you’ll receive a proposal, client agreement and 50% invoice to save your design dates.
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Timeline: 3 weeksWeek 1: Design week Kickoff call together Market Research Strategy + design deep work Friday: receive the link to review your site and a link to the edits document where we track revision requests and updates Week 2: Edits week Unlimited edits within the week (48 hour turnaround) Our deadline is Friday when you’ll be ready for launch Friday: 30 minute Lesson + Launch call
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What You'll Receive:3-9 pages Unlimited revisions Custom, template-free design Mobile-friendly Build in WIX Basic SEO setup 1 custom homepage design Contact form Social media integration Market research 1-hour strategy kickoff call Sourced stock photography Brand-aligned styling 2 weeks of post-launch support Two 1-on-1 personalized training on our launch call Google analytics set-up Google search console set-up Dynamic collections (ie. blogging, portfolio, galleries, events/calendars) All other types of forms (i.e. booking, quote)
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Timeline: 4 weeksWeek 1: Design week Kickoff call together Market Research Strategy + design deep work Friday: receive the link to review your site and a link to the edits document where we track revision requests and updates Week 2: Edits week Unlimited edits within the week (48 hour turnaround) Our deadline is Friday when you’ll be ready for launch Friday: 30 minute Lesson + Launch call
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How Do I Get Started?Fill out an application using the button below. You’ll receive a link to book a Discovery Call where we’ll talk about all your project details. If we’re a good fit, you’ll receive a proposal, client agreement and 50% invoice to save your design dates.
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What You'll Receive:10+ pages Unlimited revisions Custom, template-free design Mobile-friendly Build in WIX Basic SEO setup 1 custom homepage design Contact form Social media integration Market research 1-hour strategy kickoff call Sourced stock photography Brand-aligned styling 4 week of post-launch support Four 1-on-1 personalized training on our launch call Google analytics set-up Google search console set-up Dynamic collections (ie. blogging, portfolio, galleries, events/calendars) All other types of forms (i.e. booking, quote) Discounted monthly maintenance plan E-commerce/online stores, Membership/private portal
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How Do I Get Started?Fill out an application using the button below. You’ll receive a link to book a Discovery Call where we’ll talk about all your project details. If we’re a good fit, client agreement and an invoice to save your design dates. A 50% deposit is due upon application approval and after choosing your date. The final payment is due the day after your VIP Design Day.
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Timeline: 1 day (6 hours)Pre-VIP Day: You’ll send me any resources I might need during the 1-day intensive VIP day: We’ll work through your list over the course of a 6-hour day to get as much done as possible. Post-VIP Day: If I’ve created any resources or graphics for your site, you’ll receive all of these as a packaged folder the morning after our VIP day.
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What You'll Receive:20min Discovery Call (pre-VIP Day) On this call we’ll review the details about what you need done and define what’s possible over the course of an 8-hour day. After our call, you’ll receive a contract with a detailed scope of work. Upon approval, you’ll receive a link for deposit to secure your VIP date! 30min to 1-hour Consult Call (VIP Day) On this call we’ll make sure we’re on the same page and review the list to ensure all your priorities are covered. Afternoon Check-in call (VIP Day) On this call, you’ll have the chance to review the changes and request any edits before our day is finished. Final Files If there were any graphics or files I created during our VIP day, you’ll receive a link to all these resources the morning after.
-
Do maintenance services and add-ons roll over if they aren't used in a month?Services are tailored to each billing cycle's specific needs and do not roll over. However, I can adjust your maintenance plan over time as needed to ensure you're getting the most value and that what you're getting makes sense for your budget and goals.
-
Can I cancel my plan if I don't use it?Absolutely! There are no contracts, so you can cancel at any time. You can cancel by emailing me at melanie@rooteddeepcreative.com.
-
Can I customize my maintenance package and add add-ons?Absolutely! If you like a specific package, but want to add or swap some different add-ons to your quote, you can! I offer flexible add-on options so you can choose exactly what your website needs. Start here and I'll be in contact.
-
Can I sign up for your maintenance plan if you didn't build my website?If your website is designed on WIX or Squarespace, I'd be open to working with you on website maintenance, even if I didn't originally design your website, but under a few conditions... It must be designed by a professional designer, and not DIYed. The reason being, if your site is DIYed and it's been piecemealed together over the years, chances are your site might need a total overhaul before working with you on improving your online presence. If that's the case, and you do still want to work together on website maintenance, I'm all for it, but I would require that you book a VIP Day together, first, in order to give your site a "face-lift" so we can then maintain that strong online presence we created together. I can go over this more, and address any questions you might have on our initial call together!.
-
What is included in the monthly site health check?The monthly site health check is like a wellness checkup for your website. I review key areas like site speed, mobile responsiveness, accessibility, SEO performance, and user experience (UX/UI). This ensures your site is running smoothly and optimized for both visitors and search engines.
-
How do you handle larger updates outside the scope of the maintenance plan?If something you need is outside the scope of my maintenance plan, like adding a new page, I'll provide a quote for a work session. Let me know what you need here and I'll be in touch.
-
How can I get started with your website maintenance plan?Let's chat! I'd love to hop on a free, no obligation, 30-minute discovery call with you so we can talk about your maintenance needs, what you're looking for as far as maintaining your online presence, and we'll talk about which plan might work best for your goals and your budget. Fill out this form and I'll be in touch.
-
How long does it take?Being hands-on with my client's website, means that you get my design and process. That said, I work as efficiently as possible to get your website up and running. Typically my timelines are as follows: Starter Website Package = ~2 weeks Growth Website Package = ~4 weeks Premium Website Package = ~6 weeks
-
Do you offer retainers?Yes, a monthly maintenance plan is available. See the details here.
-
How collaborative is your process?The design process is typically hands off for the client. Their involvement will be answering the questionnaire, submitting their content to me and then waiting to review their site. The edits week is more collaborative because it requires the client to set aside time to review the site and request any edits they may want me to make.
-
How do payments work?I try to keep payment plans as simple as possible for you. For Starter Website Packages: 50% deposit to secure your design dates 50% upon project completion For Growth and Premium Website Packages: 50% deposit to secure your design dates 25% halfway through the project 25% upon project completion
-
Can I add a shop to my website?Yes! WIX includes e-commerce capabilities.
-
What hosting platform do you use?I specialize in WIX website design. A few reasons I really like this platform: Perfect for small businesses Easily add collaborators/transfer ownership Offers powerful marketing tools and analytics in one place. Supports your SEO and technical details Simple enough to make quick edits, strong enough to make coding customizations when you need them That said, I'm working on specializing in Squarespace as well. If you have interest in building a Squarespace website, just let me know. I'll have a discounted rate for you as I learn the ropes of the platform.
-
Is WIX good with SEO?Yes! Here’s a little glimpse into how SEO works on Wix.
-
Will I have ownership over the site?Totally. Upon completion and final payment I will transfer full ownership of your website to you. You may choose to keep me on as a collaborator in case you need extra support at any time.
-
Do I need to purchase anything additional?Yes. In order to use WIX, you’ll need to purchase the website package you require. The good news is that you don't need purchase anything until your website is ready to launch!
-
Got another question?Happy to answer - shoot me an email at melanie@rooteddeepcreative.com.
-
Do you work with international clients?Absolutely! I can easily communicate over video-conference like Zoom or Google Meet and manage the content through Google Drive.
-
What size companies do you work with?Small to medium-sized service businesses are my forte, including non-profits.
-
What is your refund policy?Because of the digital nature of my services, a return or refund is not possible.
-
I like your designs. Can you design using something other than WIX?Yes! I'm working at becoming proficient at Squarespace as well. If you'd be open to having me design your new website using Squarespace, I have a special discount for you as I learn the ropes becoming competent at using the Squarespace builder. I've also used other builders, such as Wordpress Divi Themes.
-
Timeline: 2 weeks
-
How Do I Get Started?Fill out an application using the button below. You’ll receive a link to book a Discovery Call where we’ll talk about all your project details. If we’re a good fit, you’ll receive a proposal, client agreement and 50% invoice to save your design dates.
-
What You'll Receive:1-3 pages Unlimited revisions Custom, template-free design Mobile-friendly Build in WIX Basic SEO setup Contact form Social media integration Market research 1-hour strategy kickoff call Sourced stock photography Brand-aligned styling 1 week of post-launch support One 1-on-1 personalized training on our launch call
-
How Do I Get Started?Fill out an application using the button below. You’ll receive a link to book a Discovery Call where we’ll talk about all your project details. If we’re a good fit, you’ll receive a proposal, client agreement and 50% invoice to save your design dates.
-
Timeline: 3 weeksWeek 1: Design week Kickoff call together Market Research Strategy + design deep work Friday: receive the link to review your site and a link to the edits document where we track revision requests and updates Week 2: Edits week Unlimited edits within the week (48 hour turnaround) Our deadline is Friday when you’ll be ready for launch Friday: 30 minute Lesson + Launch call
-
What You'll Receive:3-9 pages Unlimited revisions Custom, template-free design Mobile-friendly Build in WIX Basic SEO setup 1 custom homepage design Contact form Social media integration Market research 1-hour strategy kickoff call Sourced stock photography Brand-aligned styling 2 weeks of post-launch support Two 1-on-1 personalized training on our launch call Google analytics set-up Google search console set-up Dynamic collections (ie. blogging, portfolio, galleries, events/calendars) All other types of forms (i.e. booking, quote)
-
Timeline: 4 weeksWeek 1: Design week Kickoff call together Market Research Strategy + design deep work Friday: receive the link to review your site and a link to the edits document where we track revision requests and updates Week 2: Edits week Unlimited edits within the week (48 hour turnaround) Our deadline is Friday when you’ll be ready for launch Friday: 30 minute Lesson + Launch call
-
How Do I Get Started?Fill out an application using the button below. You’ll receive a link to book a Discovery Call where we’ll talk about all your project details. If we’re a good fit, you’ll receive a proposal, client agreement and 50% invoice to save your design dates.
-
What You'll Receive:10+ pages Unlimited revisions Custom, template-free design Mobile-friendly Build in WIX Basic SEO setup 1 custom homepage design Contact form Social media integration Market research 1-hour strategy kickoff call Sourced stock photography Brand-aligned styling 4 week of post-launch support Four 1-on-1 personalized training on our launch call Google analytics set-up Google search console set-up Dynamic collections (ie. blogging, portfolio, galleries, events/calendars) All other types of forms (i.e. booking, quote) Discounted monthly maintenance plan E-commerce/online stores, Membership/private portal
-
How Do I Get Started?Fill out an application using the button below. You’ll receive a link to book a Discovery Call where we’ll talk about all your project details. If we’re a good fit, client agreement and an invoice to save your design dates. A 50% deposit is due upon application approval and after choosing your date. The final payment is due the day after your VIP Design Day.
-
Timeline: 1 day (6 hours)Pre-VIP Day: You’ll send me any resources I might need during the 1-day intensive VIP day: We’ll work through your list over the course of a 6-hour day to get as much done as possible. Post-VIP Day: If I’ve created any resources or graphics for your site, you’ll receive all of these as a packaged folder the morning after our VIP day.
-
What You'll Receive:20min Discovery Call (pre-VIP Day) On this call we’ll review the details about what you need done and define what’s possible over the course of an 8-hour day. After our call, you’ll receive a contract with a detailed scope of work. Upon approval, you’ll receive a link for deposit to secure your VIP date! 30min to 1-hour Consult Call (VIP Day) On this call we’ll make sure we’re on the same page and review the list to ensure all your priorities are covered. Afternoon Check-in call (VIP Day) On this call, you’ll have the chance to review the changes and request any edits before our day is finished. Final Files If there were any graphics or files I created during our VIP day, you’ll receive a link to all these resources the morning after.